How to measure the success of a fair
Should we attend fairs? Which fairs? Was all the effort and investment worth it? What should we do and what should we change next time? These are the big questions that most exhibitors formulate befo...
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Our latest posts
How to choose your next fair, and get it righ...
To exhibit at the proper trade show will help you to achieve, in a few days, a significant workload which would otherwise take you a whole year to reach. Considering the investment you make when part...
Alcoholic Beverages in your Booth
Now that you’re thinking about hiring a catering…a huge doubt appears: should you include alcoholic beverages in your booth? Well, first of all it really depends on…… the country! Conventional...
It’s a fact that participating in a trade show requires a big investment... And sometimes, there are factors that can limit the success of your exhibition stand. So we’re going to talk about one o...
If you’ve attended even just one congress or trade fair, you already know that they can be crowded and busy and, therefore, quite hard to photograph… Nevertheless, convention photography can also ...
Why you should include veggie options in your...
Vegetarian cooking is enjoying an extreme makeover: green food is no longer the crunchy preserve of a small minority. In fact, it is hitting the mainstream, as there are more vegetarians among us and ...
Webmapping applied to the events industry
Drawing maps has never been a job for many people, except when we studied geography at school. But everything changes, especially when we talk about technology applied to business. Not many years ag...
Tips for a successful presentation
Go up there and give a killer presentation! Conferences and trade fairs offer a great way for your company to speak one-on-one with key industry players. Presentation events and product demonstrati...
Make your exhibit eco-friendly!
Exhibitions used to be highly wasteful and not so green friendly… However, this is clearly changing: trade shows are becoming much more sustainable as organizers, exhibitors and top venues start emp...